Rider Bar
Branding/PackagingRider Bar has got everything you need and nothing that you don’t.
Capturing the idea of being compact and efficient, the Rider wordmark is perfectly compacted in a rectangle. The bold letterforms take up area in the rectangle corner-to-corner, much like how the ingredients are so jam packed into this small bar.
Capturing the idea of being compact and efficient, the Rider wordmark is perfectly compacted in a rectangle. The bold letterforms take up area in the rectangle corner-to-corner, much like how the ingredients are so jam packed into this small bar.
